Here's what we believe
Our core values guide every decision we make and every feature we build
Freedom through awareness
We believe financial freedom starts with clarity. When people understand the emotions and triggers behind their choices, they gain the power to act with intention instead of impulse.
Science with Empathy
We build on what research says about how people really handle money, and we deliver it with warmth. No shame, no lectures, and nothing happens to your money without your approval.
Bold Honesty
We'll always speak plainly and directly about money habits, consumer culture, and emotional spending. We cut through shame and fluff, giving people the truth in a way that feels empowering, not discouraging.
Progress, not perfection
We celebrate small wins and everyday reflections. Building healthier habits is a journey, not a finish line. Every pause is a step forward toward spending freedom.
Our Mission
Nobody wants to budget. They want the money back.
impause is an AI money agent for millennials and Gen Z. It finds the money you're wasting, gets it back for you, and helps you stop wasting it.
Every morning impause reads your connected accounts (read-only, through Plaid), finds unused subscriptions and price increases, and prepares the cancellation. Nothing happens until you tap approve. Subscription cancellation is live. Coming soon: bank fee refunds and class-action settlement claims.
To help you keep the money, impause also has Purchase Pulse (swipe each purchase worth it or regret), spending challenges, streaks, XP and badges, and Future You. There is no budget to set up.
Cleo earns when you borrow. Rocket earns when you refinance. impause earns when your balance goes up. impause is funded by subscriptions, and your data is never sold.
impause is built by Cam Eddy (Co-Founder and CEO) and Henry Scholl (Co-Founder and CTO).